Command Center
One screen that pulls live signals across every connected platform into a prioritized worklist. The single page to open every morning.
The Command Center is SMAQ's at-a-glance triage view. Instead of clicking through five dashboards and three automations, you open one screen and see:
What needs your attention right now (alerts firing, anomalies, pacing issues)
Live snapshots of headline metrics across every platform
In-flight media plans and their pacing status
Open recommendations from Media Plan Intelligence, Creative Winner Detector, and other agents
[Screenshot needed] Command Center page with sections for Alerts (3 firing), Headline metrics strip (Spend / Conversions / ROAS today vs yesterday), Media Plans in flight (2 plans with pacing bars), and Recommendations from AI agents.
Sections
Alerts firing
Every active Metrics Alert, Multi-Metrics Alert, Anomaly Digest, Budget Pacing Alert, and similar alerting automation lands here when triggered. Click an alert to see the snapshot.
Headline metrics
A platform-aware strip showing today's headline metrics with comparison to yesterday and the prior 7-day average. Customizable per project — pick the metrics that matter to your business.
Media plans in flight
Every active media plan with:
Days remaining
% of budget consumed
Pacing status (Ahead / On / Behind)
Latest KPI vs target
Click into a plan to see full detail.
Open recommendations
Outputs from agentic automations that haven't been read yet. Includes:
Media Plan Intelligence recommendations
Creative Winner Detector findings
Search Term Analysis recommendations
Mark recommendations as read or dismissed as you action them.
When to use Command Center
First thing in the morning — your daily situational awareness.
Before a weekly review — pulls the headline numbers you need.
When you've been away for a few days — catches you up faster than reading every automation email.
When NOT to use it
For ad-hoc reporting. Use Reports.
For first-time setup. Build datablocks and dashboards first; Command Center pulls from those.
Permissions
Available to Owner, Editor, Member, and Viewer roles. Chat User doesn't see Command Center.
Public dashboards don't expose Command Center — it's a project-internal view.
Tier availability
All tiers — Command Center is included starting at Starter.
Tips
Customize the headline metrics strip. Defaults are sensible but generic. A B2B SaaS plan probably wants MQLs and demo bookings, not blended ROAS.
Resolve alerts. Don't let them pile up. The triage value of Command Center degrades when you have 12 firing alerts you haven't acted on.
Related
Automations overview — alerts feed Command Center.
Media Plans overview — plans feed Command Center.
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